Leo Meakin

Global Analytics Leader @Kantar

Oxford, GB
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+91 *********19

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WORK HISTORY

Jan 2022 — Present

Global Analytics Leader @Kantar

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Oxford, GB

Oversee the creation, development, and deployment of cross-discipline Analytics programs covering Forecasting, Marketing Mix Modelling, Digital Analytics, Data Engineering, and AI based creative testing

EDUCATION

2004 — 2007

Cardiff University

BSc Econ, Economics

SKILLS

Data AnalysisSegmentationMarketing Mix ModelingNielsenForecastingQuantitative ResearchMarketing ResearchMarket ResearchAdvertisingAnalyticsStrategyConsultingMarketingCustomer InsightCompetitive AnalysisFmcgManagementMarket AnalysisMarketing StrategyProduct DevelopmentAnalysis

ABOUT LEO MEAKIN

Leo Meakin is an accomplished Analytics professional with a passion for uncovering the story behind the numbers. Affable and commercially minded, he has a proven track record of optimising business performance for Blue Chip companies. Equally at home in front of a spreadsheet or a board of directors, his experience within the analytics industry has seen him teaching statistical techniques in India, extolling the virtues of efficient ranging in Copenhagen, and encouraging marketers in Ireland to look at Ferrari during times of recession.

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Leo Meakin — Global Analytics Leader at Kantar in Oxford, GB | Unifers