Léna Calvarin
Crm & Lifecycle Marketing Manager @Vinted
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WORK HISTORY
Crm & Lifecycle Marketing Manager @Vinted
Berlin, DE
EDUCATION
University of the Sunshine Coast
Bachelor of Arts - BA, Advertising
BTS Communication - Lycée Lapérouse Nouméa
Diploma of Education, Communication and Media Studies
EFAP - École des nouveaux métiers de la communication
Master's degree, Digital Marketing
ABOUT LÉNA CALVARIN
For the last 7 years, I\'ve evolved as a CRM expert, starting with executing campaigns for the French market at Zalando to leading global multi-channel strategies at Vinted. Throughout this journey, from rolling out Direct Marketing campaigns to building Lifecycle journeys and executing Product Marketing, I’ve consistently combined data, tech, and creativity to forge strong, personalized relationships between brands and customers.
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