Lena Babiker
Incoming Technology Consultant Intern EY | MSIS Graduate Student at Kelley School of Business
- Role
- Consumer Behavior & Market Analysis Extern at Beats By Dre
- Location
- Bloomington, IN, US
- LinkedIn followers
- 500 followers
About Lena Babiker
Graduate student in Information Systems at Indiana University’s Kelley School of…
Experience
Consumer Behavior & Market Analysis Extern
Nov 2024 — Present
Transcribed and organized data from 100+ respondents in Excel, identifying patterns in consumer preferences. Compiled insights into a detailed report and interactive dashboard to effectively communicate key takeaways to stakeholders Proposed a tiered pricing strategy to balance affordability and premium feature offerings increasing market reach
Education
Indiana University - Kelley School of Business
Master's degree
2024
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