Leiloni Degruy

About Leiloni Degruy

Digital content strategist, award-winning reporter, and USC Health Journalism Fellow with…

Experience

1. Communications Coordinator

   Social Justice Learning Institute

   Apr 2020 — Present · Inglewood, CA, US

   Lead the development and daily operations of SJLI’s first in-house Communications Department, transforming a previously intern-run function into a high-performing strategic unit.• Align communications with development strategy to support organizational growth, contributing to the increase in SJLI’s operating budget from $1.8M to $8M+.• Manage and grow SJLI’s digital presence, increasing Instagram following by 500%+ through values-driven content and authentic engagement.• Build and implement communications infrastructure, including brand strategy, messaging frameworks, content systems, and visual identity across all platforms.• Develop and execute a comprehensive suite of branded materials—including social media content, newsletters, website copy, one-pagers, reports, and visual storytelling assets.• Design and produce original multimedia content (graphics, reels, photography, video), leveraging self-taught creative skills to elevate brand presence and audience engagement.• Drive communications strategy across three core divisions—Health Equity, Educational Equity, and Policy & Advocacy—supporting complex, multi-state programs in California and Texas.• Collaborate with internal teams to amplify program outcomes, community impact, and community voices through clear, compelling, and accessible content.• Develop content strategies for fundraising campaigns that support programs and youth scholarships, consistently helping meet or exceed annual revenue goals.• Track and analyze digital metrics to optimize reach, engagement, and storytelling impact across multiple platforms.

Education

• California State University, Long Beach

  Bachelor of Arts (B.A.)

• St. Bernard High School

  High School

Skills

• Publicity
• Social Networking
• Social Media Marketing
• Microsoft Excel
• Powerpoint
• New Media
• Newsletters
• Photoshop
• Editorial
• News Writing
• Print
• Indesign
• Search Engine Optimization (SEO)
• Research
• Blogging
• SEO
• Feature Articles
• Social Media
• Online Journalism
• Content Strategy
• Press Releases
• Copy Editing
• Copywriting
• Online Communications
• Journalism
• Creative Writing
• Speech Writing
• Editing
• Ap Style
• Storytelling
• Iphoto
• Publications
• Microsoft Word
• Web Content Management
• Final Cut Pro
• Html
• Newspapers
• Facebook
• Entertainment
• Cms