Leif Lyon-Miller
Social Creative @ HBO Max — Brand Marketing | Creative Production | Content Creation
- Role
- Creator at TikTok
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Leif Lyon-Miller
Strategic and analytical creative, with an eye for detail. Professional experience in content creation, brand marketing, and media strategy.
Experience
Creator
Apr 2020 — Present
Collaborated with Samsung, Coca-Cola, Lincoln, Calvin Klein, Scotch & Soda, and more- Director, producer, editor- Created content that adhered to strict creative briefs and branding decks, to align with brand image, voice, and personality- Worked alongside in-house and agency social teams to brainstorm ideas, report on performance, and meet campaign goals- Analyzed creative, hashtags, copy, and audience data, to gain performance-improving insights- Grew personal TikTok account to 135k followers, gaining more than 18MM views, with 21% average engagement rate
Education
Vassar College
Bachelor of Arts - BA, Psychological Science
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