Lee Salem

About Lee Salem

Driven, self-motivated, multiple award-winning consultative sales executive, building B2B sales of technology lead generation, digital marketing, market research and consulting services for such companies as IDG, United Business Media (UBM), Way Media, 1105 Media, Heavy Reading, GlobalData/Current Analysis, NetLine, QuinStreet, Bitpipe, and Internet.com.Known professionally for outstanding revenue-generating capability, new account acquisition, strategic thinking, strong work ethic, tenacity, reliability, integrity, and creative problem-solving skills. Expertise is:* Developing and executing Go-to-Market strategy and sales strategies* Taking ownership of the full sales cycle from prospect through contract* Leveraging consultative sales approach to expertly manage lengthy, complex sales cycles* In-depth understanding of the lead generation and demand generation processesI am an innovative strategic thinker able to work independently to make a positive impact on my company’s top- and bottom lines. Professional Highlights and Credentials: Honored with the WM America 2024 Ownership Award for exemplary ownership, commitment and leadership. Presented with the UBM Sales Excellence Award. Won the CMP/Heavy Reading Award for Excellence in New Product Sales. Appointed to the Steering Committee, Digital Marketing Certificate Program - University of South Florida, Muma College of Business. Graduated from Columbia Business School, “Digital Marketing: Customer Engagement, Social Media, Planning & Analytics.” Certified for Global Entry, including TSA PreCheck™, by the US Department of Homeland Security.Favorite quote:\"Nothing happens until a sale is made.\" Thomas Watson Sr, President of IBM, EXPERTISE Sales & Sales Management New Business Development Lead Generation Digital Marketing Digital Advertising Sales Data Sales Pipeline Management via Salesforce Market Research & Analysis Digital Media Strategy Social Media Marketing Cold Calling Direct Marketing Competitive Positioning and Analysis Autonomy Team Building & Management Collaborative LeadershipTwelve (12) clients, employers and colleagues have recommended me (below) because of my revenue-generating capability, solution selling skills, reliability, integrity, relationship-building, accountability, teamwork and out-of-the box thinking.Contact - Business: l•••••@wmamerica.comPersonal: l••••••••@gmail.comCall/Text - 41••••••30To learn more about my work, visit way.media.

Experience

1. Vice President of Sales America

   Way Media

   Jun 2023 — Present · Miami-Fort Lauderdale, FL, US

   At Way Media (formerly WM America), we promise to be your dedicated partner in driving meaningful engagement with the right prospects. We strive to deliver results that matter; high-quality, marketing-qualified leads that fuel your business growth. Our approach is powered by innovation, precision, and a strong commitment to helping you connect with your ideal customers, no matter where they are in the world.Using our proprietary Intent Signal Engine™, we identify, track, and analyze intent signals ofyour prospects who are actively searching for solutions you offer. The engine also helps usscore the leads\' intent according to the prospects\' readiness to engage. This means you’realways one step ahead, reaching your audience when they’re most ready to convert.Our extensive database of 96+ million profiles enable you to identify and engage with the right decision-makers and influencers effortlessly. With deep insights into professional roles, industries, and intent signals, we help streamline outreach and maximize conversions. Every profile is continuously refined for accuracy, ensuring your campaigns reach the most relevant prospects faster and more effectively.Check us out at https://way.media/ and email l•••••@wmamerica.com to learn how we can help you build your sales pipeline with high-quality prospects.

Education

• University of South Florida Muma College of Business

  Digital Marketing Certificate Program

• State University of New York (SUNY), New Paltz (NY State Board of Regents Scholarship)

  Bachelor of Arts (B.A.), Theatre Arts

• Columbia Business School

  Digital Marketing: Customer Engagement, Social Media, Planning & Analytics, February 2019

Skills

• Market Research
• Satisfied Clients
• Team Leadership
• Sem
• Digital Media
• Online Research
• Display Advertising
• Microsoft Office
• Sales
• Helping Clients Succeed
• Salesforce.com
• Media Buying
• Closing Business
• Team Building
• Team Motivation
• Relationship Management
• Direct Marketing
• Online Advertising
• Media Relations
• Mobile Technology
• Strategy
• Social Media Marketing
• Sales Presentations
• New Business Development
• Media Agencies
• Advertising
• New Business Opportunities
• Sales Management
• Social Media
• New Media
• Marketing Communications
• Lead Generation
• Relationship Building
• Cold Calling
• Identifying Sales Opportunities
• Sales Operations
• Competitive Analysis
• Interactive Advertising
• Contract Negotiation
• Selling