Olivia Lee
Retail Simplification Manager @General Motors
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WORK HISTORY
Retail Simplification Manager @General Motors
EDUCATION
Sheridan College
Certificate, Digital Communication and Media/Multimedia
University of Toronto
Honours Bachelor of Arts - HBA, Communication and Media Studies
SKILLS
ABOUT OLIVIA LEE
Strategic marketing professional with extensive experience driving digital transformation, customer experience, and operational simplification in complex, fast-paced environments. Known for delivering impactful, cross-functional programs by combining strong execution, relationship-building, and a solutions-focused mindset. Brings a track record of translating ideas into action, streamlining processes, and consistently delivering results. Prior to joining GM, held multiple roles focused on B2B marketing and automation, contributing to lead generation, CRM development, and revenue growth across technology and telecom sectors.Specialties: Marketing Automation (Marketo & Pardot), Lead Management, Customer Lifecycle Management (CLM), Audience Segmentation, Customer Relationship Management, CRM (Salesforce), Marketing Campaign Development, Demand Generation, Account Based Marketing, Budget Development & Management, Telecommunications, Automotive.
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