Lee Ann A.
Vice President, Creators @Edelman
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WORK HISTORY
Vice President, Creators @Edelman
EDUCATION
Saint Leo University
Bachelor of Arts (Double Major), Communication and Multimedia Management
ABOUT LEE ANN A.
I’m an award-winning creator marketing expert with over a decade of experience, spanning the evolution from bloggers and Viners to Musical.ly, TikTok, and now Twitter/X. My specialty is building creator programs from the ground up, transforming what feels impossible into impactful, lasting initiatives.My goal is to help both our creator partners and clients shine, bringing the unique strengths of the brand and the creator to the forefront of every program, activation, and campaign. Over the years, I have built and led dozens of global programs, working with everyone from celebrities to micro-creators, across B2B and consumer, and in verticals ranging from gaming and tech to retail and beyond.What sets me apart is approaching every stage of creator production with intention and thoroughness. From briefing and contracting to concepting and execution, I treat each step as critical to delivering programs that inspire creators and leave clients genuinely happy.I am deeply passionate about this industry and have dedicated my career to evolving it, because the creator landscape gives people voices, and that purpose continues to drive me every day.
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