Lee Carter
Head of Ux Design @Cyncly
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WORK HISTORY
Head of Ux Design @Cyncly
London, GB
EDUCATION
University of Essex
Flash Design & Website Design
PRINCE2
Foundation
University of Wolverhampton
BE(Hons), Computer Aided Product Design
SKILLS
ABOUT LEE CARTER
I am a senior Product and UX Design leader with over a decade of experience transforming complex digital ecosystems into scalable, user-centred products. I build high-performing design teams, mature design operations, and deliver measurable business outcomes across B2B, B2C, SaaS, and enterprise environments. My work spans the UK, Europe, and the US, shaping strategic design capabilities for brands including John Lewis, Wayfair, Lazboy, Lowes, The Home Depot, Deutsche Bank, HSBC, Kingfisher, and Paddy Power Betfair.Select areas of impact:• Design Systems & Ops → Built scalable design systems that reduced development time by 67% and increased delivery speed by 20%.• Customer Growth & Retention → Delivered a 30% rise in engagement and 40% uplift in retention through iterative testing and data-led UX optimisation.• AI-Enabled Product Innovation → Introduced AI-informed design strategies and mobile extensions, driving a 50% increase in repeat business and a 35% ROI uplift.• Team Leadership → Led and developed teams of up to 30 designers across three countries, improving efficiency by 35% and raising retention from 10% to 100%.• Enterprise UX Delivery → Accelerated go-live timelines by 20%, reduced training costs by 50%, and strengthened cross-department alignment for major financial institutions.• Conversion & CX Optimisation → Increased store appointments by 17% and reduced abandonment by 56% through personalised booking and 3D design touchpoints.
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