Lee Varellas
Business Development Manager @Wexer
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WORK HISTORY
Business Development Manager @Wexer
As a Business Development Manager at Wexer, I am at the forefront of shaping the future of fitness technology. Leveraging our cutting-edge digital solutions, I\'m dedicated to making world-class exercise accessible across the EMEA region – spanning the UK, Europe, and the Middle East. My role involves building and nurturing relationships to enhance the exercise experience, seamlessly blending technology with traditional fitness facilities. Excited to contribute to Wexer\'s mission of transforming the fitness landscape through innovation and connectivity.
ABOUT LEE VARELLAS
With over 30+ years of experience in the fitness, health and hospitality industry, I am a passionate and driven leader who has successfully managed and grown multiple sites, regions, and businesses. As the Chief Commercial Officer of 10TEN10, I am responsible for creating, delivering and driving the performance of our two online fitness platforms, 10TEN10 and CoachT. My core competencies include leadership, new business development, client engagement, team building, online coaching, and social media marketing. I have a proven track record of launching coaching businesses for Personal Trainers, world-class athletes and influencers, growing online revenue, and leading clubs, regions and companies through challenging times. My mission is to help health and fitness companies build a strong and sustainable online or offline business while empowering their clients to achieve their wellness goals.
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