Lee Noble
Head of Digital - Peak @UiPath
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WORK HISTORY
Head of Digital - Peak @UiPath
Manchester, GB
Following the acquisition of Peak by UiPath, I am continuing to lead global digital strategy for the Peak organisation; a high-growth B2B AI SaaS business. I am focused on utilising AI, automation, and agentic tech to scale pipeline and revenue.Leading global digital strategy- Worked on new category launch of UiPath x Peak Agentic Automation Category- Implementing new Growth strategy having advocated for and hired first BDR to sit with marketing team- Heavily involved in digital transition of global strategy and systems during acquisition period- £3.79M inbound pipeline generated in 11 months (Peak)- £1.24M+ closed-won revenue from inbound leads (Peak)- 1484 qualified ICP leads generated in 2025 (Peak)- 95%+ lead acceptance rate for paid ad activity, all direct to MQL within ICP (Peak)Own full-funnel strategy across paid media, SEO, nurture, and web- Deep focus on Ads: strategy, build, testing, and optimisation- Rebuilt Google Ads by product, vertical, and intent- Work alongside product marketing to design product-focused campaigns- Designed website restructure aligned to buyer journey + SEO- Manage agency relationships across paid and SEOAI, Agentic + Automation implementation- After work on Peak agentic automation, joined central UiPath Automation Centre of Excellence- Built an in-house AI SDR using Zapier agents and automation- Created a LinkedIn content personalisation tool for internal advocacy- Developed real-time performance dashboards across GA4, Looker, LinkedIn, Google & Bing Ads- Partner closely with sales to improve MQL > SQL conversion- Own close sales reporting and dashboards looking at pipeline progression
EDUCATION
Sir John Deanes College
A Levels, English Language, Business Studies, Psychology
Manchester Metropolitan University
Bachelor of Arts (B.A.), Marketing Management
University of Chester
Bachelor of Science - BS, Marketing
Weaverham High School
Gcse, GCSEs
ABOUT LEE NOBLE
Head of Digital with 10+ years’ experience delivering growth across SaaS, agency, and in-house roles.Currently leading the digital function at Peak AI — a pioneering B2B SaaS scale-up — where I- Delivered £3.79M inbound pipeline + £1.24M closed-won in SQL conversion- Use innovative data workflows (ZoomInfo, LinkedIn, Websights) to surface hot prospectsAlso a speaker, guest lecturer, and DE & I advocate focused on mental health and inclusive workplaces.I blend strategy with execution, data with creativity, and AI with human insight — all to drive real commercial impact.
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