Lee Miller

About Lee Miller

Professional Marketing Executive with 8+ years of marketing experience and 4+ years of project management experience who excels at bringing an organic approach to analyzing and implementing innovative marketing solutions which results in short-term success while laying the groundwork needed to reach long-term goals.*All opinions expressed are not representative of any current or previous employers.*| RECENT MARKETING ACHIEVEMENTS |- Implemented syndication listing program which resulted in increased revenue of 1.5M+- Initiated reputation management system which led to expanded review presence of 30%- Increased Facebook followers portfolio-wide by 31.86%- Executed SEO techniques to increase website traffic over 20% YoY - Redesigned property websites to better engage consumers with a 50%-page increase in views - Lowered advertising costs through contract negotiations resulting in yearly avg savings of 40%- Established phone answering service which led to a customer contact increase of 84%| NOTABLE MARKETING SKILLS | • Identifies and capitalizes on underused SEO strategies to maximize growth opportunities for B2B and B2C markets utilizing a full-funnel marketing approach • Collaborates with cross-functional teams to align KPI’s with corporate sales goals to optimize consumer engagement and grow consumer retention • Elevated knowledge of how to utilize OKR’s to identify issues and make forward-thinking adjustments to maintain projected SOW timelines • Successful long-term project management skills via guidance of multiple projects from concept all the way through to completion with a direct, hands-on approach • Develops and implements new programs designed to drive growth, scale profitability, and improve efficiency company-wide | AREAS OF EXPERTISE | • SEO/SEM Strategies • PPC Campaign Management • Email Campaign Management • Social Media Management • Content Creation & Management • Market Research & Analysis • Brand Development & Design • Financial Forecasting • Budget Management | SOFTWARE SKILLS | • Docs, Sheets, Slides, Forms • Word, Excel, PowerPoint • Lucernex, Accruent, SLM, RESPOND • OneSite/RealPage, SOCi, Rentable • Canva, Adobe, Vista ProShop • Wix, WordPress, G5, SITE123 • Dropbox, DocuSign, OneDrive, GDrive • Google Analytics, Google Ads, Meta Ads • Google Business Profile, Yelp, Bing, QR • Slack, Zoom, Meet, Teams, Socials • Monday, Notion, HubSpot, ClickUp, Asana, Trello

Experience

1. Marketing Director

   Sharp Management Corporation

   Jan 2024 — Present · Brooklyn, NY, US

   Excited to join a great team! I will be bringing my marketing experience to help promote properties across the eastern United States. Marketing for multifamily is a team effort, from a digital ad to the welcoming from a leasing professional, we help people find home.

Education

• Western Governors University

  Bachelor of Arts - BA

• American Public University

  Master's degree

  2016 — 2018

• Western Governors University

  Master of Business Administration - MBA