Leanne Kassab
Working with the most passionate teams to invent and deliver differentiating solutions and experiences that delight our clients, communities and co-workers.
- Role
- Sevp Chief Experience Officer at CNB Bank
- Location
- Clearfield, PA, US
- LinkedIn followers
- 500 followers
About Leanne Kassab
Having grown up in marketing, I developed a passion for customer experience. Today, I work with teams here at CNB to enhance client interactions and connections and to make banking easy and enjoyable.
Experience
Sevp Chief Experience Officer
Dec 2021 — Present
Education
Indiana University of PA
Bachelor of Science (BS), Marketing
1985 — 1991
PA Bankers Commercial Lending School
Honors Graduate
2021
PBA Advanced School of Banking
Honors Graduate
2008 — 2010
ABA School of Bank Marketing & Management
Honors Graduate
2001 — 2002
Skills
- Multi-Channel Marketing
- Product Marketing
- Social Media Marketing
- Lead Generation
- Customer Acquisition
- Financial Services
- Analytics
- Strategy
- Database Marketing
- Marketing
- Strategic Planning
- Product Management
- Brand Development
- Segmentation
- Marketing Strategy
- Marketing Management
- Email Marketing
- Competitive Analysis
- Customer Service
- Relationship Management
- Direct Marketing
- Strategic Partnerships
- Banking
- Marketing Communications
- Market Research
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