Lea Mavrakis

About Lea Mavrakis

I\'m a data-driven creative marketing and communications professional with over 10 years of experience and a proven track record of delivering results in various industries, including a 47% increase in sales in my previous role in the real estate industry as senior marketing manager. I have skills in building marketing automations, project management and use diverse channels such as social media, email, press releases, blogs, lead funnels and content creation to drive results. Currently, I am the Marketing Director at Philly Property Group, a leading real estate company in the Philadelphia area. I lead and manage all aspects of marketing strategy and execution, from content creation and distribution, to social media management and branding, to analytics and reporting. I enjoy collaborating with senior leadership and internal teams to ensure that our marketing efforts align with and support our business goals and vision. I am always eager to learn new skills and technologies, and to explore new opportunities and challenges in the dynamic and evolving marketing landscape.

Experience

1. Senior Marketing Manager

   Philly Property Group

   Aug 2020 — Present · Philadelphia, PA, US

   Delivered a 33% increase in annual sales in a challenging real estate market by drafting innovative and results-driven marketing strategies, steering a 4-member marketing team, and directing campaigns that not only drove brand awareness but also delivered results that led to the overall growth of agency sales and revenue- Developed and executed branded marketing communications across digital and print platforms, enhancing brand awareness, preference, and loyalty on channels like Instagram, Facebook, LinkedIn, and email marketing- Propelled $3.5 million in property sales from two new investor leads gained from a well-publicized press release that was widely shared on social media and placements on renowned media outlets, including NBC10, Yahoo.com, Haven,The Philadelphia Inquirer, and Phillyvoice.com- Doubled the marketing team\'s productivity and optimized costs by innovating new business workflows, funnels, CRM, and sales & marketing process automation using SaaS solutions like Monday.com and Make.com- Discovered market trends and growth opportunities, translating insights into data-driven recommendations aligned with organizational strategy and goals.

Education

• Temple University

  Marketing & Communications

  2013 — 2016