Leah Kaufman
Over three decades of UX Research Experience
- Role
- Senior Ux Researcher at SquareTrade
- Location
- Durham, NC, US
- LinkedIn followers
- 500 followers
About Leah Kaufman
Consistent success with customer research projects for desktop products, developer tools, hardware, mobile apps, e-commerce and informational websites - Expertise in research methods for every part of the development cycle - Skilled at analyzing qualitative and quantitative data and crafting the results into customer stories - Excellent rapport with designers, developers, system architects, product and program managers - Successfully apply UX results in fast-paced agile development environments - Excellent at evangelizing UX to executives and throughout the company - Expert at building rapport with customers and teasing out reactions, attitudes, beliefs and insights - Experienced at integrating UX research with web analytics and A/B optimization testing - On-site and remote international research experience – populations in Europe, ANZ and India - Passionate about data visualization and infographics
Experience
Senior Ux Researcher
Jan 2022 — Present · Durham, NC
First UX researcher brought onboard to this innovative company; tasked with building a scalable integrated UX research program that engages PMs in using the breadth of UX research to improve the online experience. I work on products for customers, agents, and all roles - internal and external - and work side by side with global UX designers, content creators, PMs, and devs. I lead the deep dive into UI obstacles in our tools and apps, study, test, and redesign them to smooth the way for all who use them.
Education
Brandeis University
Bachelor of Science (B.Sc.), Cognitive Psychology
1977 — 1981
University of Washington Professional & Continuing Education
Web Page, Digital/Multimedia and Information Resources Design
2012 — 2013
Harker Center for Creative Studies
City & Guilds of London Level 1 Art & Design; Harker Center Diploma, Art & Design
2002 — 2006
University of Washington
Completed requirements for PhD Candidate, Cognitive Psychology, Attention & Visual Perception; minor in Linguistics, Industrial Engineering
1986 — 1992
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