Leah Rios Ewasko
Go-To-Market and Brand Strategy | Product Development | CX
- Role
- Senior Director at Cmg Consulting
- Location
- Wayne, PA, US
- LinkedIn followers
- 500 followers
About Leah Rios Ewasko
At CMG, strategic marketing isn\'t just a role—it\'s a commitment to excellence in driving growth and realizing business potential for our clients. With a robust background in go-to-market strategy and brand execution, my focus remains steadfast on delivering tangible results through innovative customer engagement and in-field experience.In collaboration with cross-functional teams, we\'ve successfully commercialized products and services, always with an eye on the evolving marketplace. From spearheading initiatives that reshape brand strategies to facilitating seamless customer experiences, my journey with CMG encapsulates a blend of strategic foresight and hands-on activation.
Experience
Senior Director
Feb 2011 — Present
Strategic marketing consulting firm specializing in helping companies leverage marketing and sales initiatives to build business value and realize their potential. Responsibilities include leading CMG’s Commercialization practice area focused on delivering growth through strategy and activation built with in-field executional experience. Particular focus on go-to-market strategy and activation, brand strategy and execution, and customer engagement.
Education
Cornell University - S.C. Johnson Graduate School of Management
MBA
Colgate University
BA
Skills
- Competitive Analysis
- Start-Ups
- Strategy
- Cross-Functional Team Leadership
- Marketing Strategy
- Integrated Marketing
- Go-to-Market Strategy
- Analytics
- Business Strategy
- Business Development
- Leadership
- B2b
- Direct Marketing
- Marketing
- Marketing Research
- Management
- Product Marketing
- Advertising
- Sales
- Product Development
- Analysis
- Consulting
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