Leah Horgan

About Leah Horgan

Accomplished Web Producer and Optimization Specialist with expertise in website…

Experience

1. Small Business Owner

   Acorn & Vine

   Sep 2024 — Present

   Launched and managed a global print-on-demand Etsy business, generating 67 sales in 6 months, a 100% customer satisfaction, and a 28% profit margin.• Direct all facets of the business, including product curation, marketing strategy, customer service, and order logistics.• Develop and execute marketing campaigns, driving 50% of site visits via direct traffic and social media, resulting in a 12% repeat purchase rate.• Improve conversion rates by using analytics tools like Etsy Stats and Erank to perform keyword research, analyze competitors, and optimize product listings, leading to a 25% boost in page views.• Utilize design tools like Canva and Photoshop to create visually appealing products and ensure consistent branding across digital and physical platforms.• Achieved Etsy Star Seller recognition for maintaining exceptional customer service, prompt communication, timely shipping, and a 4.8+ average review rating.

Education

• University of New Hampshire

  Bachelor of Arts (B.A.), Photography

  2009 — 2013

• University of Massachusetts Amherst

  Study Abroad, Sustainability Studies

  2011 — 2011

Skills

• Advertising
• Community Outreach
• Spreadsheets
• Social Media Marketing
• Photoshop
• Marketing
• Sales
• Customer Service
• Graphic Design
• Organization Skills
• Newsletters
• Solar Energy
• Leadership
• Writing
• Sustainability
• Photography
• Management
• Volunteer Management
• Teaching