Lea Kossenjans
Director Business Insights @ParshipMeet Group
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WORK HISTORY
Director Business Insights @ParshipMeet Group
Built and lead a new Business Insights department combining Analytics & UX Research- Establish insights as a strategic partner to business, product, and marketing- Define KPI frameworks and business steering mechanics linking product and commercial performance- Introduce AI-/NLM-based analytics tools and modernized data-driven decision making- Embed continuous discovery and ideation into product development- Act as strategic bridge between corporate development, strategy, and business unit.
EDUCATION
Hochschule Osnabrück
Bachelor of Arts (B.A.), Kommunikationsmanagement
Westfälische Hochschule Gelsenkirchen Bocholt Recklinghausen
Master of Arts - MA, Kommunikationsmanagement
ABOUT LEA KOSSENJANS
Hey, I’m Lea - Strategic and impact-driven leader with a strong background in product strategy, corporate development, and digital transformation. Passionate about building data- and AI-driven organizations, I’m constantly evolving – curious, ambitious, and always ready to take on new challenges. I specialize in creating structures and mechanisms that turn strategy into execution and enable cross-functional collaboration. My experience spans leading complex strategic projects, developing long-term company visions, and establishing analytics and AI functions that connect user behavior, product outcomes, and commercial impact. With a people-first mindset and a passion for innovation, I bring together strategy, technology, and leadership to shape sustainable business success in dynamic and transforming environments. Let’s connect!
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