Léa Hamelin
Global Ecommerce Manager @Devialet
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WORK HISTORY
Global Ecommerce Manager @Devialet
Paris, FR
Drive first-party website growth by defining KPIs and using data-driven insights for forecasting and budget allocation.• Lead e-commerce strategy and roadmap development.• Collaborate cross-functionally with Marketing & Sales to boost SEO and ensure brand consistency.
EDUCATION
University of Warwick - Warwick Business School
Bachelor of Science - BS, International Management
Lycée Français de Shanghai
Scientific French Baccalaureate
Università Bocconi
Exchange Semester, International Marketing
ABOUT LÉA HAMELIN
As an E-commerce Manager with over four years at Devialet, I contribute to driving first-party website growth through UX optimization, innovative features, and strategic decision-making. By managing cross-functional teams and overseeing project specifications, I ensure seamless execution of campaigns, website performance forecasting, and e-commerce budget management. My work enables streamlined user flows and aligns marketing plans with the brand’s DNA, enhancing SEO visibility and online presence. My expertise lies in creating intuitive digital experiences that align with business goals, enhance the brand\'s online presence and deliver value to customers.
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