Lauren Olson

About Lauren Olson

I am a passionate sales and event professional specializing in the hospitality world. My favorite thing about Cvent is that I get to make an impact with so many hotels to help them grow their group revenue and create smoother operations for their event teams.An entrepreneur at heart, I do not sit still and love to constantly learn new things. During the pandemic, I taught myself cold process soap making and the chemistry behind it. Within a few months, I opened my soap business, Aspen Soap Company E-commerce is a fun and exciting challenge!During the pandemic, I was the sole sales and events team member at The Westin Snowmass, in the midst of the rebranding and renovation to the Viewline Snowmass Resort. My love for the Colorado Rocky Mountains and ski destinations runs deep from my time here and will always feel like home in my heart. I have also proudly opened two hotels, the Westin Denver International Airport Hotel and The Le Meridien Indianapolis, which were some of my favorite experiences.Prior to the hotel world, I owned Social Butterfly Wedding & Events, a full service wedding planning and design company in Southern Indiana. My work with Social Butterfly has been featured in numerous local, regional, and national outlets.​My passions include the outdoors, where you can find me hiking, skiing, snowshoeing, and exploring. I am also passionate about cooking, gardening, traveling, and dogs.

Experience

1. Senior Account Manager, Hospitality Cloud

   Cvent

   Sep 2024 — Present

   Drive consistent revenue growth by developing and expanding key hotel accounts across the Cvent Supplier Network, including digital advertising, sourcing, and demand-generation solutions- Serve as a trusted advisor to regional and property-level sales teams, aligning stakeholders and positioning Cvent’s platform to drive group, meetings, and events demand- Manage a robust sales pipeline and forecasting process, leveraging performance data and insights to maximize close rates and long-term account value- Represent Cvent at conferences, generating high-value partnerships and expanding brand presence within the meetings and hospitality ecosystem.Q3 2025 - Game Changer Award WinnerQ4 2023 - Game Changer Award Nominee

Education

• Indiana University Bloomington

  Bachelor's of Arts

  2004 — 2008

Skills

• Corporate Events
• Sales
• Hospitality
• Advertising
• Catering
• Event Planning
• Coordinating Events
• Weddings
• Wedding Planning
• Parties
• Social Media
• Galas
• Event Management
• Meeting Planning
• Marketing
• Restaurants
• Special Events
• Fashion
• Blogging
• Receptions
• Convention Services
• Social Networking
• Hotels
• Hospitality Industry
• Food
• Food & Beverage
• Private Events
• Customer Service
• Social Media Marketing