Laurie Doxer

Global Creative Project Manager - Beauty & Wellness @Helen of Troy

Boston, MA, US

Serves as the global creative project manager for packaging, social media, and DTC collateral spanning the United States, Canada, Latin America, and EMEA for a leading designer, developer, and worldwide marketer of high-impact, brand-name wellness and beauty products in thousands of retail channels. Managed the execution of 1400+ projects within the Shared Services Department of the Beauty Division. • Coordinate major brand package redesigns, driving a potential $2.2M increase in add-on SKUs at a key major retailer.• Achieve a 66% increase in content production for sales, print, and online marketing assets while managing schedules and creative resources leading teams to meet deadlines. • Manage, plan and track CGI renderings with internal partners and external vendors, delivering 390 files on time and on budget for 77 new global product developments in one year.• Train global, cross-functional hires on Project Management Software, streamlining project initiation requests and reducing artwork feedback and revisions, resulting in 35% faster submissions and executions.• Spearhead video process innovation, aligning stakeholder buy-in to optimize efficiency and increase in-house production.• Collaborate with cross-functional teams to boost online star ratings from 3.8 to 4.5 on product innovation launches.

Sharon High School

Diploma

Isenberg School of Management, UMass Amherst

BBA

Isenberg School of Management, UMass Amherst

Bachelor of Business Administration - BBA