Lanae Bays
Bridging Education & Engagement | Communications & PR for Public Schools
- Role
- Communications Coordinator at Morgan Hill Unified School District
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Lanae Bays
I’m passionate about building connections through authentic storytelling. Whether…
Experience
Communications Coordinator
Morgan Hill Unified School District
Nov 2018 — Present · Morgan Hill, CA, US
As the Communications Coordinator for a diverse K-12 district, I’ve led initiatives that enhance the district\'s reputation, engage stakeholders, and streamline communication. My role has evolved to manage various strategic responsibilities supporting the district’s vision and LCAP goals.Key Contributions- Developed and implemented communication strategies that increased community engagement across newsletters, social media, video content, and news media- Led communications during key events and crises, ensuring transparency and trust with parents, staff, and the community- Created and managed staff and student video content highlighting district achievements, strengthening connections with stakeholders- Created and coordinated the communications campaign for key District programs and initiatives- Responsible for district newsletters, Parentsquare platform, news media, and website, evolving content to reflect district goals and successes, driving increased readership and positive feedback- Managed the content and design of the district website and 14 school sites, ensuring consistency, accuracy, and accessibility of information across all platforms. Provided ongoing training and support to staff, empowering them to maintain up-to-date and engaging content while adhering to district communication standards- Leveraged data insights to optimize social media, leading to measurable growth in engagement and visibility- Collaborated with district leadership to ensure communication strategies aligned with educational priorities, improving community relations and supportI excel at anticipating needs, identifying growth opportunities, and implementing solutions that make a real impact. My ability to manage complex communication channels and deliver clear messaging has earned me a trusted advisor role to district leadership. I am eager to continue to drive results for the district and community.
Education
Notre Dame High School, San Jose
High School Diploma
1987
University of California, Santa Cruz
Bachelors
1991
Skills
- Newsletters
- Strategy
- E-Commerce
- Management
- Cold Calling
- Sem
- Google Analytics
- Search
- Training
- New Business Development
- Consultative Sales
- Talent Acquisition
- Social Media
- Online Marketing
- Contract Recruitment
- Sales
- Account Management
- Networking
- Social Media Marketing
- Product Marketing
- B2b
- Facebook Marketing
- Social Networking
- Public Relations
- Sourcing
- Competitive Analysis
- Start-Ups
- Interviews
- Strategic Partnerships
- Blogging
- Lead Generation
- Periscope
- Presentations
- Youtube
- Recruiting
- Technical Training
- Marketing
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