Lasandra Barksdale

About Lasandra Barksdale

I help service-driven businesses keep more customers, spend less on acquisition, and grow revenue by removing the operational roadblocks that drive people away. Whether working as a consultant or in-house leader, my focus is simple:Retention. Efficiency. Growth.With 20+ years of experience across customer experience (CX), consumer insights, process improvement, and service design, I bring a practical, people-first approach that blends strategy with execution. My work bridges the gap between leadership’s vision and the day-to-day reality of teams and customers.I’ve seen the same four core challenges appear across industries: Limited insight into customer needs and preferences Customer journeys that take too long or feel too hard Balancing cost control with service quality Lack of resources to drive meaningful changeI solve them by helping companies: Pinpoint what customers truly need and where their journeys break down Simplify processes that drain time, money, and morale (Lean Six Sigma Green Belt)🤝 Align service delivery with the brand promise to build trust and loyalty Equip teams to deliver consistent, five-star experiencesCareer highlights:→Led CX and service delivery improvements for global brands like Amazon and Dropbox→Delivered operational efficiencies that cut cycle times, reduced costs, and improved customer retention rates→Designed and implemented service delivery models for financial services, technology, and wellness industriesI am Lean Six Sigma Green Belt and Scrum Certified, with a track record of leading cross-functional teams, CX and operational initiatives, and transformation programs that produce measurable results. Let’s connect if you’re seeking a results-oriented leader to drive retention, operational excellence, and growth in your organization or as a trusted consulting partner.

Experience

1. Founder

   Kompass Customer Solutions Llc

   Apr 2024 — Present · Austin, TX, US

   Lead customer experience and operational improvement projects across hospitality, financial services, and service-driven businesses.→ Coach small business owners and GMs through the JourneyForward™ Coaching Program, strengthening the four pillars of growth: Customers, Systems, Money, and Team.→ Conduct Operational CX Assessments to uncover friction points, improve compliance, and align frontline execution with the brand promise.→ Facilitate workshops on Kaizen, Lean, and process optimization, helping leaders and teams build scalable processes.→ Build SOPs, redesign workflows, and implement change management strategies to streamline operations and improve profitability.

Education

• University of Memphis

  Bachelors, Mathematics/Statistics

• Texas A&M University-Corpus Christi

  Master of Business Administration - MBA, Business Administration and Management, General

Skills

• Sql Server Reporting Services (Ssrs)
• Sales
• Product Development
• Analysis
• Digital Marketing
• Leadership
• Access
• Competitive Analysis
• Consumer Product Testing
• Project Management
• Customer Service
• Reporting & Analysis
• Customer Insight
• Customer Relationship Management (Crm)
• Analytics
• Microsoft Sql Server
• Marketing Strategy
• Social Media Marketing
• Marketing Research
• V
• Sales Analysis
• Customer Segmentation Strategy
• Product Management
• Customer Satisfaction Research
• Survey Analysis
• Crm
• Email Marketing
• Dashboard Development
• Consumer Behavior
• Email Marketing Software
• Marketing
• Database Marketing
• Account Management
• Online Advertising
• Strategic Planning
• Vendor Management
• Email Management
• Advertising
• Report Automation
• Customer Analysis