Miguel Lazatin
Director of Product Marketing @EarthCam
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WORK HISTORY
Director of Product Marketing @EarthCam
Upper Saddle River, NJ, US
Responsible for the leading and overseeing the development, planning and execution of EarthCam\'s GTM strategies for its SaaS and hardware solutions.
EDUCATION
Questrom School of Business, Boston University
MBA, Marketing and General Management
SKILLS
ABOUT MIGUEL LAZATIN
Highly versatile and visionary marketing professional with proven success leading high-performance teams, building brands, and driving category growth. Expertise in developing and implementing multi-channel, data-driven marketing strategies and customer-centric programs in the video security, surveillance, and consumer electronics industries. Areas of Expertise Include:Team building Brand Development Leadership Budgeting & Forecasting B2B Channel Programs Digital Marketing Multi-channel Marketing Product Launch & GTM Pricing Strategy Forecasting and Inventory Management Quantitative Research Market Plan Development Market/Competitive Analysis P&L Management Integrated Marketing Communications Client Relations Channel Expansion Public Speaking Tradeshow & Events
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