Laylah Muran de Assereto
Director of Credit Process Management @First Citizens Bank
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WORK HISTORY
Director of Credit Process Management @First Citizens Bank
San Francisco, CA, US
Create the Process Management practice in the Credit Transformation office. Identify and provide advisory services for process design, process improvement, and strategic assessment. Collaborate with Credit Reporting, Credit Data, and Credit Systems Product teams for best-fit approaches. Define just-in-time tools, job aides, and user-friendly consumable process artifacts. Be a partner for Credit Change Management to define and vitalize operating models, process performance metrics, and interaction models. Define process cataloging and process management maturity objectives and align with enterprise capabilities.
EDUCATION
Six Sigma Academy (via NAMM California)
Black Belt Certification, Lean Six Sigma Black Belt
San José State University
Anthropology
Diablo Valley College
Associate of Arts and Sciences - AAS, Anthropology
SKILLS
ABOUT LAYLAH MURAN DE ASSERETO
They call me the process whisperer. While others might see a series of procedural steps or automations, I see the stories they tell and how they fit into the larger narrative. I specialize in quickly understanding and developing cross-functional knowledge in order to turn abstract concepts into focused action plans. I\'ve developed broad and deep knowledge and skills through decades of experience spanning 12 industries and nearly every functional area in small and large companies. There are only so many types of processes and I\'ve seen almost every type of process many times over and learned that there are predictable patterns and behaviors to develop a kind of short-hand for zeroing in on root causes and best-fit solutions.I am passionate about alleviating the frustration and wasted investment that bad or broken processes cause for everyone. As well as redirecting misplaced frustration for processes that just need a little help. I feel it\'s crucial to understand process environments similar to the way companies understand systems environments. By placing processes in bigger picture contexts it is easier to prioritize where to expend the energy and how to approach their management. Whether it\'s automation, machine learning, elimination, or procedural tweaks the right-size solution for the right problem is generally the most effective. My experience in IT and on the \"business\" side as well as in communications, public relations, and customer service as well as front end operational management means I translate between them well and can navigate the challenges and different perspectives each represents. Process maps aren\'t the destination, they are the way we make sense of the journey. • Certified: Lean Six Sigma Black Belt and ITIL V3 Foundations • Proven leadership skills, management of cross-functional complex enterprise-level projects with multiple stakeholders • Experience in industries including: Banking, IT, Call Center, Data Center, Real Estate Development, Medical Management/Insurance, City Government, Oil & Gas, and non-profits • 20+ years Project, Program, Process Management experience with multi-disciplinary teams: Credit Admin, Member Services, Call Center Operations, IT, HR, Accounting, Professional Services, Data Center Construction and Property Management. • 25 years management experience (teams from 4 to 21 direct reports; project SME teams from 5-100+) • Agile, Waterfall, DMAIC, PDCA, and multiple methodologies, no dogma
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