Lawrence Melton
Harnessing insights and storytelling to build connections, elevate voices, and drive impact.
- Role
- Academic Tutor at Oakland Kids First
- Location
- Oakland, CA, US
- LinkedIn followers
- 500 followers
About Lawrence Melton
When you\'re writing.you\'re trying to kind of get in their (your reader\'s) head, anticipate what they might think, and do something that surprises them. That\'s what I do.\"- Michael Lewis, author.At the core of my work is a passion for using data and narratives to drive impact, amplify voices, and build meaningful connections. Across every role, I’ve focused on understanding people’s experiences, identifying growth opportunities, and crafting strategies that create lasting impact- At Clorox, I leveraged consumer insights to develop marketing strategies for a $4.2B product category, ensuring product differentiation and compliance while leading cost-saving initiatives that netted over $375K- At Eli Lilly, I applied data-driven storytelling to healthcare, refining patient profiles and improving market positioning for Alzheimer’s treatments through in-depth consumer research- At Dickinson Wright, I provided strategic recommendations to enhance recruitment efforts for diverse talent, analyzing DEI initiatives across 40+ law firms- At USA Ultimate, I spearheaded communications, donor engagement, and DEI initiatives, leading a grant program that expanded youth sports participation and designing marketing campaigns that increased donor campaign revenue by 150%. I also secured board approval for an inclusion policy that removed discriminatory participation barriers- At Green Ivy Educational Consulting, I coached students in organization, time management, and executive functioning, designing frameworks that helped 90% of clients improve their academic performance- At Stanford Residential & Dining Enterprises, I honed my marketing and project management skills by supporting promotional campaigns, developing student engagement strategies, and implementing a project tracking system for 400+ initiatives.
Experience
Academic Tutor
Aug 2025 — Present · Oakland, CA, US
Education
University of Michigan - Stephen M. Ross School of Business
Master of Business Administration - MBA, Marketing
Stanford University
Bachelor of Arts (B.A.), Communication and Media Studies
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