Lisa Wilson

Senior Content Specialist, Certified Scrum Product Owner @ECI Software Solutions

Fort Worth, TX, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Aug 2009 — Present

Senior Content Specialist, Certified Scrum Product Owner @ECI Software Solutions

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Serving as Product Owner, I helped improve the asset production management process through the adoption of Agile; I am the liaison between the scrum team and the wider marketing team and establish and manage Agile marketing best practices - Manager of international customer recognition program using Agile - Content management and strategy for the marketing team; our goal is to create as few assets as possible that deliver maximum value Day-to-day- Grooming backlog to ensure projects are ready for production (all elements are included and goal is clear)- Training the team on Asana - Managing the customer case study process - Conducting content meetings to strategize campaigns and review performance - Managing international customer award program - Directly managing summer internship program

SKILLS

Content StrategyContent DevelopmentProject ManagementPublic RelationsCopy EditingMicrosoft WordSocial Media MarketingRetailInternetLeadershipPress ReleasesInteractive MarketingSEOFacebookMarketing CommunicationsEmail MarketingDigital MarketingSocial MediaWeb Content WritingSocial NetworkingVideoLanding PagesNewslettersAdvertisingDirect MarketingWeb ContentE-CommerceConstant ContactB2bAnalyticsMarketingMicrosoft OfficeMarketing StrategyBusiness-to-Business (B2b)WordpressOnline MarketingCorporate CommunicationsEditingLead GenerationSales

ABOUT LISA WILSON

Experienced marketer with over 20 years of expertise in content and content management…

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