Lawanya

Digital Marketing Professional | Product Marketing | Customer Success | Driving Growth, Engagement & Retention

Role
Marketing Specialist at DeallaeD
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Lawanya

Creative and results-driven professional with 3+ years in digital marketing, product marketing, and customer success. Skilled in crafting go-to-market strategies, optimizing customer journeys, and driving engagement through data-driven campaigns. Passionate about delivering value, enhancing product adoption, and building lasting client relationships. Seeking opportunities in Product Marketing, Customer Success, or Digital Marketing to leverage my expertise in cross-functional collaboration and strategic growth. Let’s connect to explore how I can contribute to your team!

Experience

  1. Marketing Specialist

    DeallaeD

    Jun 2025 — Present · Bengaluru, IN

    Boosted Qualified Leads by 14% through optimizing multi-step email sequences and list management in Apollo.io.2. Achieved an average 42% Open Rate and 9% Click-Through Rate (CTR) on cold B2B outreach campaigns.3. Improved sequence conversion by conducting continuous A/B testing on subject lines and Call-to-Actions (CTAs).4. Managed HubSpot Sales pipeline for plus prospects, ensuring data integrity and accurate lead tracking.5. Increased Sales by 7% through implementing automation and standardized qualification workflows in HubSpot.6. Grew LinkedIn followers by using internal seceduling tools. Worked on driving monthly website visitors by developing lead-focused content on social Handles, by SEO Practices.

Education

  • Children's Garden Hr Sec School

    School, Science

  • International Institute of Business Studies - IIBS, Bengaluru

    PGDM, Marketing

  • Children's Garden Hr Sec School

    School

  • KCG College of Technology

    Bachelor of Engineering - BE, Aerospace, Aeronautical and Astronautical Engineering

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Lawanya — Marketing Specialist at DeallaeD in Bengaluru, KA, IN | Unifers