Andrew Lavers

Account Manager @Smc Communications

Vancouver, BC, CA

SMC Communications is a full-service communications and marketing agency with a dedication to providing imaginative and influential marketing communications strategies for a diverse range of trade and consumer-facing brands in the food, beverage, and hospitality industries. As Account Manager, I-serve as the primary point of contact for a portfolio of clients, acting as the conduit to ensure day-to-day and special project needs are met-consistently manage and maintain media kits for all public relations clients to ensure press-readiness; work with client and internal teams to develop effective press releases, and accompanying pitch notes to earn press coverage for clients based on their needs -coordinate media interviews, photo and video shoots, radio and television appearances and act as the on-site liaison between clients and the media-facilitate VIP and media reservation requests with clients-oversee the creative process and strategy development, as applicable, for email/newsletter marketing, social media and/or paid advertising (primarily print and digital).

The University of British Columbia

Bachelor of Commerce (B.Com.), Marketing