Lavanya D

About Lavanya D

Me as Professionally‍Currently serving as a Support Executive in Product Management at TCS iON, I bring a blend of technical and strategic skills gained over two years in the product management field. With 2 years of experience in product management and a strong drive to deliver impactful solutions, I specialize in extending seamless services in publisher onboarding, content management, and supporting test management for learning and assessment products. My work involves in-depth market research, creating product requirement documents, and developing summary reports for live products, ensuring each step aligns with market needs and end-user satisfaction.From raising change requests to addressing and resolving student queries on learning platforms, my hands-on approach allows me to deliver results that optimize user experience and product effectiveness.In addition to my product management expertise, I’m also a budding digital marketer with a year of hands-on experience in brand growth and online presence I support clients, businesses, startups, and small-scale industries by offering end-to-end services in content creation, web design, SEO, social media management, and Ad campaigns Core Competencies:Product Management: Publisher onboarding, content management, market research, report generation, CR management, and exam/test support (IRC, live chat).Digital Marketing: Website design (WordPress), social media content creation (Canva), SEO (on-page optimization, keyword research), content writing, Ad campaigns (Google and social media), brand building, competitor analysis, and monthly SEO reporting.Technical Skills:Website Design & Development: WordPressContent Creation & Social Media Marketing: Content writing for blogs/websites, social media design, and managementSEO Expertise: Comprehensive audits, keyword analysis, on-page optimization, and competitor researchAnalytics & Reporting: Monthly SEO reports, insights on campaign performance, and traffic growthDriven by a passion for both user-centered product management and strategic digital marketing, I thrive on delivering solutions that elevate brands, optimize experiences, and meet business goalsLet’s connect and explore how we can collaborate to create impactMe as PersonallyI\'m excited about learning new thingsI\'m interested in traveling long distances to sleepI\'m crazy about watching movies on the big screenI\'m an avid reader of catchy quotes on social media

Experience

1. Support Executive-tcsion Product Management

   Tata Consultancy Services

   Apr 2022 — Present · Chennai, IN

   As a support executive in TCSion with 2 years of experience exploring product management by extending services in the publisher on-boarding and content management for learning products, information requirements document and product requirements document for assessment products, market research for new products and variants,creating summary reports for the live products, raising CR in learning products, addressing & resolving ticket raised by students in learning content in platform, supporting test management by taking the actual exam, IRC, Live chat.

Education

• Digital Scholar

  Advanced Digital Marketing Course

• Sir Ramaswami Mudaliar Higher Secondary school

  Higher secondary school, Biology-mathematics

  2008 — 2009

• Technocrat Automation

  CAE(certified automation engineer) , PLC(Allen-Bradley,Siemens,GE-Fanuc,ABB,Omron & Keyence) SCADA(Wonderware Intouch & Intellution Fix)

  2013 — 2013

• Sir Ramaswami Mudaliar Higher Secondary School

  High School, General-Stateborad syllabus

  2006 — 2007

• NATIONAL INSTITUTE OF ELECTRONICS & INFORMATION TECHNOLOGY (NIELIT)

  Certificate course in Electronics packaging, Training about basic skills of Pcb designing and electronics packaging

  2015 — 2015

• Loyola Institute of Technology,Poonamallee,TamilNadu,India.

  Bachelor of Engineering - BE, Electrical and Electronics Engineering

  2009 — 2013