Laurie Shampanier
Director, Client Marketing Sports at Ticketmaster
- Role
- Director, Client Marketing at Ticketmaster
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Laurie Shampanier
Senior level marketing professional with over 20 years of progressive experience contributing significant revenue to premiere organizations in the entertainment and corporate sectors. Have developed and implemented marketing campaigns upwards of $9M for over 15 national sports teams, incorporating strategic digital media solutions through strong campaign development and execution, optimizing ROAS through multiple marketing channels. Recognized as digital marketing leader through effective consultative selling approach, business development, cross-functional collaboration and unsurpassed worth ethic.
Experience
Director, Client Marketing
Feb 2022 — Present
Education
State University of New York at Fredonia
Bachelor of Science (B.S.), Communication and Media Studies
University of Melbourne
Study Abroad, Melbourne, Australia
Skills
- Omniture
- Team Leadership
- Market Data
- Online Advertising
- Relationship Management
- Marketing Plan Creation
- Sponsorship
- Strategic Communications
- Process Improvement
- Marketing Strategy
- Client-Oriented
- Public Relations
- Business Strategy
- Salesforce.com Administration
- Online Campaign Management
- Project Management
- Market Planning
- Salesforce.com
- Digital Media
- Digital Marketing
- Email Marketing
- Marketing
- Social Media
- Sports Marketing
- B2b Marketing
- Event Management
- Digital Strategy
- Cross-Functional Collaborations
- New Business Development
- Marketing Communications
- Leadership Development
- Training & Development
- B2c Marketing
- Ticket Sales
- Advertising
- Online Marketing
- Strategic Planning
- Management
- Team Building
- Sem
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