Laurie
B2B Tech Marketing Leader | B2B SaaS | Growth Marketing | Demand Gen | ABM | Brand Strategy | Pipeline Growth | Revenue Acceleration | Aligning Marketing + Sales | NYC based
- Role
- Vice President Marketing at InfoTrack US
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Laurie
I’m a B2B marketing leader who builds what drives growth — brand clarity, pipeline engines, and high-performing teams.Over the past 15+ years, I’ve led global marketing efforts for SaaS companies across North America and Europe. From rebrands to go-to-market strategy, I’ve scaled marketing functions, launched new markets, and partnered closely with sales to accelerate revenue.Most recently, I’ve been consulting with Mentimeter, helping shape their GTM approach and demand gen programs. Now, I’m exploring permanent opportunities to drive growth in my next role — VP, SVP, or CMO.I specialize in:• Scaling B2B SaaS marketing teams• ABM & demand generation• Brand positioning & messaging• Global GTM execution• Marketing-sales alignmentIf you\'re building — I’d love to help you grow smarter.
Experience
Vice President Marketing
Oct 2025 — Present · New York, NY, US
Education
The University of Texas-Pan American
Marketing ; Communication
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