Laurie Brekke

Role
Co-owner Editorial Director at Dungeon Crate
Location
Omaha, NE, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Laurie Brekke

I\'m the owner of Big Ink Writing Services and have 25+ years\' in marketing and 20+ in…

Experience

  1. Co-owner Editorial Director

    Dungeon Crate

    Dec 2015 — Present

    Dungeon Crate is a global, monthly subscription box service for D&D role play gamers. In March 2020 I became involved in daily operations to develop project management workflows, create yearly editorial, marketing, and curation calendars, and to prepare company and team for scale-up. • Designed project management workflow, bringing company 3 months ahead on in-house box items• Facilitated project management workflow to organize team’s task & schedule management • Conceptualize & direct yearly editorial calendar, consisting of ~60 original written products annually• Manage freelance writers to produce content, leading to 75% increase in advanced submission rates• Instituted yearly curation calendar & collaborate with CEO, team, & vendor partners to facilitate• Improve team relationships/morale through weekly one-on-ones, team meetings, & open communication • Develop & maintain vendor relationships to curate on-brand items & stay ~20% under monthly budget • Collaborate with art director to develop style/writing guides for on-brand messaging of all content• Lead media relations activities, including story pitches, media requests, and conventions• Researched and hired niche marketing agency to grow our business through social media, email campaigns, and podcasts• Manage monthly accounting and collaborate with CEO and accountant on financials • Collaborated with CEO and art director to develop company brand, tone, and voice

Education

  • Zensourceful Living Reiki

    Usui/Holy Fire Reiki Master, Reiki

  • Nebraska College of Business

    Associates Degree, Business

    1991 — 1993

  • Omaha Yoga & Bodywork Center

    Certified Yoga Instructor, Hatha Yoga

    2003 — 2004

  • Nebraska College of Business

    Associates, Admin. Assist, Desktop Publishing

    1991 — 1993

Skills

  • Training
  • Newspapers
  • Interviews
  • Project Management
  • Social Media
  • Budgets
  • Social Networking
  • Management
  • Blogging
  • Editing
  • Marketing Research
  • Sales
  • Copy Editing
  • Publications
  • Copywriting
  • SEO
  • Project Planning
  • New Media
  • Strategic Communications
  • Newspaper
  • Newsletters
  • Html
  • Journalism
  • Research
  • Advertising
  • Magazines
  • Marketing
  • Creative Writing
  • Video
  • Community Outreach
  • Editorial
  • Web Content

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Laurie Brekke — Co-owner Editorial Director at Dungeon Crate in Omaha, NE, US | Unifers