Laurie Berger
Managing Editor - SEO Content Marketing at Yelp
- Role
- Yelp
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Laurie Berger
Experienced digital content director, content marketer and editorial leader producing revenue-generating content solutions for publishers and brands. Editor-in-Chief and Content Strategist with demonstrated success at producing multi-channel digital content that an accomplished digital content editor who can pivot with Swiss-Army-knife precision between content strategy and operations, desktop and mobile platforms, long-form and short-form articles, text and video formats, editorial and branded content, and clinical and lifestyle subject matter.I have deep experience and success at creating, growing and re-engineering content for large-scale websites in women\'s health, health care, travel, food, and lifestyle categories. I build, lead and reward high-performance content teams that work hard, play hard, respectfully collaborate, and are passionate about connecting with their target audiences.My work ethic is simple: Find areas of need, make content products that inspire and delight users, continuously innovate, and bring value everyday. And shameless plug: I\'m a really nice person! SERVICES PROVIDED: Online Content l Content Marketing l Content Creation l Content Strategy l Content Direction l Social Media l Video l Web Content Writing l Editing l Copywriting l Digital Publishing I Branded Content l Creative Direction l SEO l Editorial Consulting l Editorial Process I Editorial Leadership I Editorial Team Building I Freelance Health Writer I Freelance Health Editor I Freelance Travel Writer I Editorial Project Manager SUBJECT-MATTER EXPERTISE: Home improvement I Health l Health Care l Medical I Pharmaceutical l Travel l Food I Nutrition l Fitness l Lifestyle I Wellness
Experience
Present
Education
University of Wisconsin-Madison
MA, Journalism
Stony Brook University
BA, Spanish
Skills
- Editing
- Web Content Management
- Freelance Writing
- Ap Style
- Online Marketing
- Content Development
- Media Relations
- Proofreading
- Web Analytics
- New Media
- Video Production
- Video
- Publications
- Content Writing
- Breaking News
- Web Content
- Newsletters
- Content Management
- Magazines
- Publishing
- Publicity
- Social Networking
- Multimedia
- Copywriting
- Journalism
- Social Media
- Online Travel
- Copy Editing
- Feature Articles
- Wordpress
- Online Publishing
- SEO
- Creative Writing
- SEO Copywriting
- Blogging
- Press Releases
- Digital Media
- Youtube
- Entertainment
- Web Editing
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