Laurie Munn

Director, Marketing and Communications at Mercy Care

Role
Director, Marketing and Communications at Mercy Care
Location
Phoenix, AZ, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Laurie Munn

25+ years marketing communications experience. Expertise in multi-channel marketing, communication, and community outreach strategies and campaigns. Experience includes full rebranding of a 35-year-old health plan. Demonstrated communications experience for a broad cross section of audiences and stakeholders, including executive communications, employees, health care providers, and community-based organizations. Skillset includes internal communications strategy, planning and execution; video scriptwriting and production, brand development, print and web copywriting, executive communications, verbal and written communications, and virtual and in-person presentations. Demonstrated successful leadership of diverse teams. Successful interactions with cross-functional teams, ranging from executive leadership to individual contributors.

Experience

  1. Director, Marketing and Communications

    Mercy Care

    Aug 2015 — Present · Phoenix, AZ, US

    Responsibility for development, execution and oversight of marketing communications functions for Medicaid managed care organization, including strategic planning, marketing strategy, internal and external communications, digital communications, media relations and more.

Education

  • Capella University

    Professional Certification

    2021 — 2021

  • Northern Arizona University

    Bachelor of Arts - BA

  • Pat Deegan & Associates

    Professional Certification

    2023 — 2023

Skills

  • Team Leadership
  • Program Management
  • Leadership
  • Strategic Content Development
  • Management
  • Team Building
  • Managed Care
  • Entrepreneurship
  • Insurance
  • Sales Presentations
  • Editorial Consulting
  • Consumer Healthcare
  • Marketing
  • Healthcare
  • Business Development
  • Strategic Public Relations Planning
  • Strategic Planning
  • Content Strategy
  • Marketing Strategy
  • Business Strategy
  • Direct Sales
  • Strategic Communications
  • Medicaid Managed Care
  • Strategic Leadership
  • Internal & External Communications
  • Corporate Communications
  • Public Speaking
  • Marketing Communications
  • Video Scriptwriting
  • Branded Content Development
  • Medicaid
  • Process Improvement
  • Custom Content Development

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