Laur Fiatoa-Newman

Laur Fiatoa-Newman

Director of Crm @Helix Sleep

New York, NY, US
EMAILS
l•••@helixsleep.com
MOBILE NUMBERS
+12•••••••81

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WORK HISTORY

Jan 2020 — Present

Director of Crm @Helix Sleep

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In a broad-brush capacity that straddles senior leadership and tactical execution, lead cross-platform strategies for BI tools and data, SMS, email, CRM, and consumer financing. Using the best practices from digital and growth marketing, I now oversee the strategic expansion of our CRM department in both external messaging and internal customer insights/analysis to monitor company wide LTV and other KPIs. I also spearheaded a company-wide data literacy and architecture strategy…

EDUCATION

2010 — 2014

Saint Joseph's University

Bachelor of Arts (B.A.), Digital Media Communication Studies

2006 — 2010

Pennsbury High School

High School

SKILLS

Microsoft ExcelImpromptu SpeakingAestheticsDigital MediaPreziCss JavascriptEditingProject PlanningGraphic DesignOnline MarketingDigital PhotographySocial MediaSpeech WritingUser Interface DesignEvent PlanningMarket ResearchCreative DirectionPublic RelationsMicrosoft OfficeMedia RelationsAdobe Creative SuiteInstagramHtmlCustomer ServiceCssRetailPress ReleasesAp StyleMicrosoft WordPublic SpeakingNewslettersLogo DesignCopy EditingPowerpointFacebookHootsuiteCreative ServicesSalesWordpressCreative Writing

ABOUT LAUR FIATOA-NEWMAN

With a decade of experience at the intersection of marketing, analytics, and e-commerce…

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