Laurent Appercel

Senior Marketing Manager @Teledyne E2v

Grenoble, FR

In charge of CMOS image sensors Product Marketing and New Business Opportunity scouting and conclusion with a dedicated Sales/Business Development worldwide team. Go-to-Market strategy implementation after gathering Voice of Customer. These image sensors are specifically tailored for barcode scanning, retail / e-commerce and intra-logistics applications, 3D vision and dimensioning.* Managing new technology introduction in the market and technical relationships with image processing technology Partners.* New product definition (in charge of Marketing Requirements Document) and new product introduction plans for some very unique 2D + 3D vision products: sensors, turnkey modules and more to come soon.