Lauren Taber Woody
Co-founder @Nanochomp Marketing Strategy & Analytics
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WORK HISTORY
Co-founder @Nanochomp Marketing Strategy & Analytics
Raleigh-Durham, NC, US
We help companies unlock growth with data-driven marketing and data strategies and fractional CMO support.From marketing and business analytics to IoT products, we help product and marketing teams make better decisions and unlock growth with data. How? By leveraging our BITES framework, that’s equal parts strategic problem solving, Agile principles, and approachable AI. Representative clients: TOMAR Electronics, Flair, Simple Solutions, Solara, Clear Defense Pest Control, MyGemma, Premier, Deloitte
EDUCATION
University of North Carolina at Chapel Hill
B.A
SKILLS
ABOUT LAUREN TABER WOODY
Hello; I’m Lauren. I’m a marketing strategist with extensive experience in developing and executing onmichannel, data-driven marketing strategies for B2B/B2C brands and e-commerce platforms. That includes spearheading advertising campaigns, earned communications, owned property strategies, and content development, all with the goal of driving acquisition, retention, and of course, revenue.I’m highly skilled at communicating at all levels including the executive team (I\'ve managed and created content for my former CEO’s social media presence, shareholder meetings and public speaking events), employees (I wrote, produced and starred in internal employee videos) and my team members (I\'ve led marketing teams and overseen creative/ public relations agencies). Today, I’m the co-founder of my own marketing strategy and data-as-a-service firm where I get to take everything I’ve learned and help companies unlock growth with data driven marketing strategies and ongoing fractional CMO support.
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