Lauren Snover

Chief of Staff & Business Operations Leader | Scaling SaaS Growth with Strategic Alignment, PMO Discipline & Operational Excellence

Role
Chief of Staff & Head of Business Operations, Product and Solutions Marketing at ServiceNow
Location
Minneapolis, MN, US
LinkedIn followers
500 followers

About Lauren Snover

Chief of Staff and Head of Business Operations who turns executive vision into scalable reality in SaaS and technology. I align priorities, scale cross-functional programs, and embed operational rigor so teams move fast with confidence. My expertise lies in building and leading PMOs that tame complexity, elevate quality, and create repeatable execution rhythms across marketing initiatives. I enable consistent delivery in flagship initiatives, product launches, and content governance by operationalizing strategy, standards, and structure. A trusted operator and empathetic leader, I thrive in ambiguity — designing clarity, solving for constraints, and partnering with executives to accelerate impact. My value is in orchestrating the connective tissue — executive alignment, strategic operations, and program discipline — so vision doesn’t just inspire, it scales. Core Strengths: Executive partnership | Strategic program management | Business operations | PMO design & governance | Cross-functional collaboration

Experience

  1. Chief of Staff & Head of Business Operations, Product and Solutions Marketing

    ServiceNow

    Jun 2024 — Present

    Senior leadership role supporting the SVP of Product and Solutions Marketing and leading strategy and operations. I partner with executives to align vision with execution, embed operational rigor, and scale programs that drive SaaS growth.Key achievements include building and scaling a Project Management Office (PMO) that standardized processes, strengthened governance, and created repeatable execution rhythms across high-stakes initiatives. I enable the Product and Solutions Marketing team to deliver messaging and content for flagship events and end-to-end product launches, ensuring quality, consistency, and alignment with executive priorities.Through operating models, dashboards, and leadership rhythms, I have improved decision-making, visibility, and cross-functional collaboration. I also lead content governance and digital programs, embedding standards that elevate quality and efficiency. By developing a high-performing Business Operations team, I foster a culture of clarity, accountability, and impact across global marketing.

Education

  • The University of Iowa Tippie College of Business

    Bachelor of Business Administration - BBA, Marketing

Skills

  • Special Events Production
  • Trade Shows
  • Microsoft Excel
  • Product Marketing
  • Large-Scale Event Planning
  • Marketing Communications
  • Event Planning
  • Trade Show Representation
  • Leadership
  • Trade Show Graphics
  • Microsoft Office
  • Relationship Marketing
  • Management
  • Integrated Marketing
  • Trade Show Signage
  • Adobe Creative Suite
  • Marketing
  • Project Management
  • Adobe Acrobat
  • Trade Show Production
  • B2b
  • Trade Show Strategy
  • Microsoft Word
  • Account Management
  • Adobe Bridge
  • Trade Show Exhibitor
  • Brand Management
  • Cross-Functional Team Leadership
  • Trade Show Presentations
  • Marketing Strategy
  • Strategy
  • Microsoft Exchange
  • Large Scale Events
  • Direct Mail Campaigns

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Lauren Snover — Chief of Staff & Head of Business Operations, Product and Solutions Marketing at ServiceNow in Minneapolis, MN, US | Unifers