Lauren Masotti

Director, Insights - Global Ecommerce @PepsiCo

New York, NY, US

EMAILS

l••••••••@pepsico.com

MOBILE NUMBERS

+18•••••••47

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WORK HISTORY

Mar 2021 — Present

Director, Insights - Global Ecommerce @PepsiCo

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EDUCATION

2006 — 2010

New York Institute of Technology

Bachelor of Science, Advertising

SKILLS

Fast-Moving Consumer Goods (Fmcg)Customer InsightQuantitative ResearchSegmentationMarketing StrategyBusiness DevelopmentBrand LoyaltyMarketingData AnalysisMarket PlanningCrmStrategyMarket ResearchConsumer BehaviourFmcgAnalyticsResearchSocial MediaCompetitive AnalysisMarketing ResearchManagementQualitative ResearchBrand ManagementConsumer InsightConsumer BehaviorCustomer Relationship Management (Crm)

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