Lauren Lehrman

Lauren Lehrman

Manager CRM at HelloFresh focused on customer loyalty.

Role
Manager Crm, Global Lifecyle at HelloFresh
Location
New York, NY, US
LinkedIn followers
500 followers

Experience

  1. Manager Crm, Global Lifecyle

    HelloFresh

    Sep 2023 — Present · New York, NY, US

    Lead global lifecycle communications for HelloFresh brands across 16 markets and 3 continents. • Spearheaded the launch of the first-ever loyalty program across six markets, driving customer engagement and retention, with ongoing optimizations informed by performance insights. • Managed and mentored a team of Associate CRM Managers• Streamlined creative processes to improve consistency and efficiency across regions• Focused on driving global cross-functional collaboration and effective stakeholder management

Education

  • University of Colorado Boulder

    Bachelor's degree, Communication, General

    2010 — 2014

  • University of Colorado Boulder

    Bachelor of Science (B.S.) Advertising, Bachelor of Arts (B.A.) Communication

    2010 — 2014

  • University of Colorado Boulder

    Bachelor of Science (BS), Advertising

    2010 — 2014

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