Lauren Greener
Content & Creative Marketer | Former Spanish Educator | Transitioning Teacher Advocate | Brand Ambassador for EducatedExit
- Role
- Creative Marketing Manager at Read-A-Thon
- Location
- Dallas-Fort Worth, TX, US
- LinkedIn followers
- 500 followers
About Lauren Greener
I design marketing assets and write copy that converts. I’m a results-driven…
Experience
Creative Marketing Manager
Dec 2024 — Present · TX, US
I lead the creation and execution of high-impact marketing campaigns that drive engagement, increase conversions, and grow brand visibility for Read-A-Thon, one of the most profitable literacy-based fundraisers in the U.S. My role centers on organic content strategy, brand storytelling, and conversion-focused campaigns—driving demand and positioning Read-A-Thon as the go-to solution for schools and libraries seeking easy, high-ROI fundraising.My work has helped-Craft a recognizable brand voice that’s warm, punchy, and conversion-oriented—now seen across email, social, and landing page content-Design compelling visual assets, including carousels, CapCut Reels, and Story Highlights that balance clear fundraising value with reader excitement-Grow social engagement and link clicks through targeted platform strategies-Increase open and click-through rates through a major email format overhaul-Launch campaign series that increased bookings and brand visibility
Education
East Texas A&M University
Master of Arts - MA, Spanish Pedagogy Curriculum & Instruction
The University of Texas at Arlington
Bachelor of Fine Arts - BFA, Spanish Language Teacher Education
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