Lauren Barber

Content Marketing Leader | Brand Storyteller | B2B SaaS Content Marketer Driving Brand Awareness & Business Growth | Former ZoomInfo, Experian, and Hitachi

Role
Senior Content Marketing Manager, B2b Solutions at Global Payments Inc.
Location
Wilmington, MA, US
LinkedIn followers
500 followers

About Lauren Barber

With over 14 years of experience in B2B content marketing, I am passionate about creating and delivering engaging and impactful content that drives awareness, leads, and revenue for SaaS companies.

Experience

  1. Senior Content Marketing Manager, B2b Solutions

    Global Payments Inc.

    Dec 2023 — Present

    I lead the MineralTree and Business Partnerships content marketing initiatives.

Education

  • Saint Anselm College

    Business Management

  • Middlesex Community College

    A.S. Liberal Studies, Liberal Arts and Sciences/Liberal Studies

  • University of Massachusetts Dartmouth

    Bachelor's degree, Marketing, Cum Laude

Skills

  • Advertising
  • Sales
  • Expion
  • Search Engine Optimization (SEO)
  • General Awesomeness
  • Salesforce.com
  • Copywriting
  • Hootsuite
  • Youtube
  • Social Media Marketing
  • Google Analytics
  • SEO
  • Online Marketing
  • Marketing Communications
  • Facebook
  • Marketing
  • Social Networking
  • Content Strategy
  • Marketing Strategy
  • Wordpress
  • Press Releases
  • Customer Service
  • Social Media
  • Strategy
  • Email Marketing
  • Blogging
  • Lead Generation
  • Management
  • Public Relations
  • Time Management

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Lauren Barber — Senior Content Marketing Manager, B2b Solutions at Global Payments Inc. in Wilmington, MA, US | Unifers