Laurence Chalude
Vice President of Marketing | Integrated Marketing Strategy | Technology and Healthcare
- Role
- Vice President of Marketing at Sketchy
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Laurence Chalude
As a marketing executive with 15+ years in healthcare and tech, I’m relentlessly focused on customer impact and commercial outcomes—using data, storytelling, and behavioral insight to drive growth. I specialize in bridging B2B and B2B2C, crafting strategies that influence decision-makers while driving real-world adoption and behavior change. I’m particularly drawn to purpose-led organizations where strong products expand access and improve education and health outcomes.Across both complex matrix organizations and high-growth startups, I’ve led cross-functional teams to consistently deliver integrated marketing programs that accelerate brand awareness, engagement, and revenue. My digital product experience includes:• Virtual, women’s health, behavioral health, and weight management solutions (Health and HealthTech)• AI training tools (EdTech)• Employment marketplace (HRTech)
Experience
Vice President of Marketing
Jan 2025 — Present · NY, US
Education
University of Bristol
Bachelor of Arts (B.A.), History
2005 — 2008
Columbia | SIPA
Master of Public Administration (M.P.A.), Urban and Economic Development
2012 — 2014
Skills
- Reputation Management
- Strategy
- Economic Development
- International Relations
- Research
- International Development
- Policy Analysis
- Operations
- Public Relations
- Media Relations
- Public Policy
- Politics
- Public Affairs
- Project Management
- Writing
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