Laurence Campbell

Senior Design Leader @Lights4fun

Harrogate, GB

Successfully designing high-impact marketing collateral such as brochures, posters, and presentations for corporate and retail clients, boosting brand visibility.• Leading the development of user-friendly digital assets, including website designs, email templates, and social media graphics, resulting in a measurable increase inuser engagement.• Managing end-to-end design projects, from ideation to production, ensuring delivery on time and within budget.• Collaborating with cross-functional teams to develop cohesive brand strategies for print/digital output.• Liaising with Asian vendors, managing and executing production artwork for packaging/instruction manuals.• Recognised for innovation and attention to detail, with work featured in national press, FMCG packaging and paid/programattic (100m+ impressions).• Experienced in brand and sub-brand creation, having developed cohesive visual identities for new product lines and services, ensuring consistency across all touchpoints.

Leeds Beckett University

Bachelor's degree, Graphic Design

Leeds College of Art

Foundation