Lauren Williams

Communications & Design Director @International Women\'s Forum

Washington, DC, US

Created Visual Brand Guidelines and ensures consistency across all visual elements- Collaborated on the development of the IWF Brand Narrative, Messaging Guidelines, Brand Framework, and Style Guide- Communicating and distributing brand requirements to 76 Local Forum Presidents globally- Directs photographers, videographers, developers, designers, copywriters, and print vendors- Communicates with vendors across cultures from Finland, to Chile, and Las Vegas- Designs, builds, and wrote emails distributed to people with an open rate of 48%- Determined story and layout for each page of the IWF website and app- Remains within budget and navigates tight deadlines- Designs booklets, conference screens, venue branding, emails, and more- Supports World Leadership Conference and Cornerstone Conference- Created branded materials for fundraising campaigns raising over $5 million- Contributed to a 405% increase in LinkedIn followers- Worked with Edelman on earned and owned media- Presents communications and design outcomes to corporate sponsors- Manages onsite photographers and coordinate photoshoots.

University of Virginia

Bachelor of Arts (B.A.) Degrees

Teachers College of Columbia University

Master of Arts - MA