Lauren Verhelst

Senior Account Strategist @ Snow Commerce, Inc | Managing eCommerce Programs Effectively

Role
Senior Account Strategist at Snow Commerce, Inc
Location
Cincinnati, OH, US
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Lauren Verhelst

As an Account Strategist at Snow Commerce, Inc, I lead eCommerce programs across Shopify, Amazon, and TikTok for top entertainment brands. I partner with marketing, product development and licensing teams to build product roadmaps, drive revenue strategy, and execute high-performing digital campaigns.With a B.S. in Marketing from the College of Charleston, I bring a mix of creative thinking, data-driven insight, and strong client partnership to every project. I am passionate about growing brands at the intersection of eCommerce, entertainment, and lifestyle.Let’s connect!

Experience

  1. Senior Account Strategist

    Snow Commerce, Inc

    Apr 2026 — Present · Cincinnati, OH, US

    Manage 10+ eCommerce programs across Shopify, Amazon, and TikTok, generating $40M+ in annual net product sales for a portfolio of brands including, but not limited to, Netflix, NBCUniversal, Disney, and Warner Bros. Discovery- Develop and maintain revenue models, product roadmaps, and integrated marketing calendars; conduct weekly performance reviews and adjust strategies to exceed sales projections- Serve as primary point of contact for client portfolio, advising on branded store operations and distribution strategies across sales channels- Oversee day-to-day business execution, including product launches, campaign rollouts, client communications, and delivery of clear, actionable performance reporting- Lead and coordinate the workload of 10+ cross-functional team members, ensuring all client, marketing, and product deliverables are completed on time and within budget- Leverage Shopify Reports, Google Analytics, and Looker Studio dashboards to analyze campaign performance, inform shop strategy, optimize promotions, and identify site enhancements.

Education

  • College of Charleston

    Bachelor of Science - BS, Marketing

    2016 — 2020

  • Florence University of the Arts

    Graphic Design

    2019 — 2019

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Lauren Verhelst — Senior Account Strategist at Snow Commerce, Inc in Cincinnati, OH, US | Unifers