Lauren Smith
Marketing Lead @Arup
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WORK HISTORY
Marketing Lead @Arup
London, GB
Associate, Global Marketing Lead for Science, Industry and Technology at Arup.
EDUCATION
ITSMA
Account-Based Marketing Certification & Mentoring Program, Marketing
CIM | The Chartered Institute of Marketing
CIM Diploma in Professional Marketing, Marketing
SKILLS
ABOUT LAUREN SMITH
As the Marketing Lead for Science, Industry and Technology at Arup, a global engineering and consulting firm, I manage and execute the global marketing strategy for one of the key sectors in the organization. With over 16 years of experience in marketing and business development, I have a proven track record of delivering impactful campaigns and strengthening client relationships across regions and disciplines.I am passionate about aligning and connecting teams to create integrated and tailored solutions for our clients\' most challenging requirements. I leverage my expertise in data, net zero, and urban development to showcase Arup\'s thought leadership and innovation in these fields. I also collaborate with other strategic businesses and service offerings within Arup to explore synergies and opportunities for growth. My goal is to position Arup as the partner of choice for science, industry and technology projects around the world.
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