Lauren Shaw

Senior Product Manager at Elevance Health (formerly Anthem, Inc.)

Role
Senior Product Manager at Elevance Health
Location
Toledo, OH, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Lauren Shaw

Results-oriented and strategic Product Manager dedicated to driving growth and innovation to improve healthcare delivery. Proven experience in leading the development and execution of health and wellness packaging strategies that deliver significant revenue and value to clients and members. Expertise includes product development, market analysis, and fostering cross-functional collaboration to bring impactful health solutions to market.Passion areas: healthcare, wellness, nutrition, clinical quality, population health, digital marketing, design, product, and analytics.

Experience

  1. Senior Product Manager

    Elevance Health

    Apr 2025 — Present

    Analyze compliance rate with new health and wellness packaging strategy, taking steps to resolve any issues. Over $13M in op gain from new strategy ($4M above projected)- Advise market leadership on state-wide annual benefit decisions, providing strategic insights and consultative support that helped secure 41K new incentive product enrollees- Drive product development for members with the greatest health needs by forging partnerships with key stakeholders. Analysis shows 63% of members earning incentives have the greatest health needs- Lead strategic evolution and delivery of 26 standard incentive package templates, optimizing wellness reward benefits for 3.5M members- Guide the execution of well-being benefits, aligning with new Alternative Health Plan designs, and addressing market trends for affordable, high-performing networks- Proactively support Sales by quickly producing talking points, comparison guides, and one pagers that enhance product selling effectiveness ahead of formal marketing material delivery- Leverage AI to streamline tasks and develop custom tools that provide instant support to Sales, Account teams, and key business stakeholders

Education

  • Ohio Northern University

    Bachelor of Science in Business Administration - BSBA, Pharmaceutical & Healthcare Business

    2018 — 2022

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Lauren Shaw — Senior Product Manager at Elevance Health in Toledo, OH, US | Unifers