Lauren Phillips
Brand Manager @Cart.com
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WORK HISTORY
Brand Manager @Cart.com
Owns a client portfolio of up to $1M in revenue, driving strategy and execution across Amazon Marketplace-Partners with Brand Directors to develop growth plans and translate insights into measurable results-Leads cross-functional collaboration with Media, Content, and Operations teams to deliver client goals-Oversees brand playbooks, marketplace optimization, and promotional initiatives to accelerate growth-Conducts in-depth analysis to identify opportunities, track performance, and implement corrective actions-Builds strong client relationships through proactive communication and strategic recommendations-Strengthens expertise in Amazon strategy, eCommerce operations, and full-funnel brand management.
EDUCATION
The Ohio State University
Bachelor's degree, Business Administration and Management, General
ABOUT LAUREN PHILLIPS
Hello! My name is Lauren and I am based in Chicago, IL! I am a business marketing graduate from The Ohio State University (Class of 2021) and have a passion for driving growth through strategy, innovation, and cross-functional collaboration. My career has focused on e-commerce and digital sales, particularly within the Amazon ecosystem, where I’ve led high-impact initiatives across B2B and B2C channels.In my current and past roles, I’ve worked on multi-million dollar Amazon accounts, developed and launched promotional strategies that drove double-digit growth, and pioneered programs aligned with long-term business and sustainability goals. My work has included leading cross-functional initiatives, optimizing digital catalogs with thousands of SKUs, and enhancing product visibility through strategic content updates.I’m energized by the challenge of solving complex problems, launching new programs, and turning data into meaningful action. Whether it’s building internal alignment or navigating external partnerships, I bring a strong sense of ownership, curiosity, and a collaborative mindset to every project.Let’s connect if you\'re interested in e-commerce, marketing innovation, or digital sales strategy.
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